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AI Studio add-on and pricing

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AI Studio is available for Starter, Advanced, Enterprise, and Enterprise+ customers.

Note iconNote

Starting in June 2025, AI Studio Basic is automatically provisioned in paid domains using Asana AI, eliminating the need for customers to enable individual AI Studio builders.

AI Studio pricing options

AI Studio is available three ways; free access on the AI Studio Basic tier, and paid access via AI Studio Plus or AI Studio Pro.

AI Studio Basic: Included access to AI Studio to explore how AI can help take on routine, manual work (includes rate limits).

AI Studio Plus: Paid access to AI Studio to level up productivity for individuals and small teams (available on monthly & annual plans).

AI Studio Pro: Paid access to AI Studio to scale complex workflows and business operations with advanced billing controls (available on an annual plan).

To get started, reach out to your admin and ask them to enable AI Studio in the admin console or contact sales.

AI Studio Basic

AI Studio Basic is now part of the core Asana experience, allowing all members of your domain to build smart workflows.

Monthly rate limits for AI Studio Basic are based on your billing account’s tier:

  • Starter: 50,000 AI Studio Basic credits per billing account per month.
  • Advanced: 75,000 AI Studio Basic credits per billing account per month.
  • Enterprise: 200,000 AI Studio Basic credits per billing account per month.
  • Enterprise+: 200,000 AI Studio Basic credits per billing account per month.

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AI Studio Plus

Customers can purchase an annual AI Studio Plus subscription, which includes 100,000 credits that reset each month. Should additional credits be required, they may be purchased in increments of 100,000 (for example, 100,000, 200,000, 300,000 and so forth).

Customers can purchase AI Studio Plus directly in-product. See our dedicated article on AI Studio Plus for detailed information on how to purchase and manage an AI Studio Plus subscription.

AI Studio Pro

Customers can purchase an annual AI Studio Pro package which includes 5 million credits that reset quarterly. See below for detailed information on credits.

Customers who purchase AI Studio Pro can decide which members they want to consume their Pro credits and add them to the list of builders. All other users in their domain can continue to use AI Studio Basic.

For further information, please contact your account representative. Learn how to enable AI Studio here.

AI Studio credits

What is a credit? 

Credits are used to power Asana's AI Studio platform. Credits are calculated based on volume of data processed through the large language model selected in the workflow. The credits needed for a query are variable and depend both on the amount of data that is input and output, as well as which large language model (LLM) a query uses. See Credit consumption below for more detail and examples.

Credit consumption

The credits needed for any workflow to run are variable and depend on four factors. Three of these factors are a product of how the workflow’s AI-powered rules are built: the model selected, the volume of input data, and the volume of output data. The final factor which influences credit consumption is the frequency of execution of a rule. Workflows which use web access consume additional credits, detailed below.

Model selection

AI Studio offers access to a choice of models from our AI partners. Because models vary in capability, they also vary in credit consumption. For simple categorization or summarizing workflows, consider using low or medium cost models such as GPT-4o mini, or Claude 3.5 Haiku, respectively. For workflows that require more reasoning, problem solving, handling many files or large attachments, consider using a higher cost model such as GPT-4o or Claude 3.5 Sonnet. AI Studio creators are encouraged to use the most suitable model for their workflow, in order to balance cost and performance. The AI Studio FAQ contains descriptions of the available models, but experimenting with different models will help you find the right balance.

Volume of input data

The volume of input data has an influence on the credit consumption of a rule. Input data refers to the data included in the task which triggers the rule (task description, comments, attachments, etc.) and the data included in the AI-powered rule’s guidance (the prompt which gives the AI instructions, attachments added to the guidance). For example, if a 20-page document is attached to the rule’s guidance, it will consume more credits each time it runs when compared to a 1-page document.

Volume of output data

The volume of output data also influences how many credits are consumed. Output data refers to the actions performed by the rule when it runs, including actions like changes made to tasks, or texts that are produced. For example, a rule action which generates a 5-page brief and translates it into multiple languages will consume more credits than an action which simply assigns a task and changes a custom field value.

Frequency of execution

The number of times a rule runs influences the number of credits consumed. A rule that runs 15 times per week consumes more credits than a similar rule which runs three times per week.

How web access affects credit consumption

Web access allows Asana AI to gather real-time information from public websites. This includes both conducting web searches (web search) and reading content from specific user-provided links (web links).

Executing a web search within a rule, or using web links to access a URL — contained in the rule guidance, or the description of the task that triggers the rule — consumes additional credits per execution, on top of the standard input/output credit consumption.

Credit limits

What is a credit limit?

AI Studio Plus and AI Studio Pro customers purchase a certain number of credits to be used on smart workflows with AI Studio. When all credits have been used, rules using AI Studio will no longer run. Rule builders will receive an email to let them know their rule cannot run.

Additional credits can be purchased with AI Studio Plus or AI Studio Pro.

How will I know that my domain has reached a credit limit?

Admins will receive an email warning and in-product banner when the account has reached 80% of their credit limit threshold and another email when they reach 100% of their credit limit.

What should I do if I hit a credit limit?

Admins can view credit usage in the Billing tab of the admin console and choose to purchase more credits by contacting sales. Please reach out to your account representative for assistance.

Model pricing

As workflows are executed, credits are consumed based on two factors:

Content size: This is determined by the total amount of input and output content used by the underlying LLM during the workflow execution. To compute this, we take the total number of tokens from the underlying model selected, divide by 100, and round up to the nearest integer. This represents the base cost.

Model multiplier: The content size is multiplied by a factor that varies based on the specific LLM model used. More advanced models like Sonnet, which have higher quality and require more computing resources, have a correspondingly higher multiplier.

The total number of credits consumed by a workflow is calculated by multiplying the content size by the model multiplier. The current model multipliers are:

Model

Input multiplier

Output multiplier

Claude Sonnet 4.5525
Claude Opus 4.125125
Claude Opus 4.6840
Claude Sonnet 4525
Claude Sonnet 4.5525
GPT-52.520
GPT-5.23.535
GPT-5 mini0.55
Claude 4.5 Haiku315
Claude 3.0 Haiku*15

*The use of Claude 3.0 Haiku in smart workflows has been deprecated. Existing rules using this model will still run, but Asana plans to migrate these rules to Claude 3.5 Haiku in the future.

View and export AI Studio usage data in the admin console

Admins and billing owners can view AI Studio usage data via the admin console. The usage tab shows useful data on how AI Studio is being used in your organization or division, whether you're using AI Studio Basic, Plus, or Pro.

To access AI Studio usage data:

  1. Click your profile picture and select Admin console from the menu
  2. Choose the Billing tab from the left menu
  3. Next, click AI Studio
  4. Select the Usage tab

The following usage information is displayed:

  • AI Studio rule - the rule or workflow name
  • Member - the builder associated with the rule
  • Number of times run - how many times the rule executed
  • Last rule run - when the rule last executed
  • Model - the LLM used by the rule or workflow
  • Credits used - total credits consumed by the rule

The usage data updates every few hours. You can toggle between the Smart workflow builders and Smart workflow tabs to view usage per person or per workflow.

Export AI Studio usage data via CSV

Admins, super admins, and billing owners can export a CSV of AI Studio usage data by clicking the Export CSV button in the top-right corner of the usage tab. The CSV export capability is available for AI Studio Basic, Plus, and Pro. Data included is backfilled to January 8th 2025.

The following information is included in the CSV:

  • RuleID
  • Rule name
  • Rule owner email address
  • Run date/time
  • Model name
  • Credits used
  • Credit source (basic or paid)
  • Project name

Data

Please note the CSV is delivered via email.

Managing the AI Studio Pro builder list

If you are using AI Studio Pro, admins can manage who uses Pro credits through the builder list. Members added to the list gain access to Pro credits, while those not on the list continue using AI Studio Basic. When a member is added to the builder list, all workflow automations they own will pull from Pro credits. Automations do not need to be rebuilt.

There are three ways that admins can grant access to Pro credits:

Via the AI Studio card in the admin console

  1. In the admin console, click Billing on the left navigation bar.
  2. Click the AI Studio card.
  3. Ensure you are viewing the Access tab.
  4. Click Add members to grant access to Pro credits by adding people to the builder list.
  5. Click Remove beside any name in the builder list to revoke access to Pro credits.

Via the Add-ons column in the Members table

  1. In the admin console, click the Members tab.
  2. Find the Add-ons column in the table. See image below.
  3. Click the Add-ons dropdown next to the user you wish to grant access to.
  4. Select AI Studio Pro to add them to the Pro builder list.

Bulk assign via CSV import

  1. Export a CSV of the member via the CSV export on the Members tab.
  2. Add the term AI Studio Pro in the Add-ons column next to anyone you wish to grant access to. Note that the term AI Studio Pro is case sensitive. See image below.
  3. Import the CSV via the CSV import button in the top-right of the Members tab.

Add-ons column

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AI Studio add-on and pricing